
Top Air Travel Industry Insights for 2023
By Matt Hansen
After air travel was significantly reduced in 2020 and 2021, demand for air travel roared in 2022 as borders opened and travelers gained confidence. However, this demand outweighed supply as airlines struggled to secure enough staffing and planes to keep up. While demand for air travel is expected to continue rising in 2023 as Asia Pacific opens, it will be essential to ensure airlines are paying attention to travelers’ needs and expectations to develop their airline marketing strategy.