Over 74% of consumers value experiences over products, so can your PMS handle rooms, operations, and experiences?
By Venkat Sakamuri
The economy has been shifting toward an experience-based market, and as a result, many people are changing the way they prioritize and spend their money. While millennials are the leaders behind this shift, all age groups are starting to adapt, especially after spending more time at home than ever in the last few years. In fact, according to a third-party research study, 74% of consumers now value experiences over products or things.