
3 Ideas to Capitalize on the Boom in Food Tourism
By Jacob Smith
As summer ends, the F&B business of many hotels can take a hit during the off-season. It is great to see that hotel F&B has seen a 5.5% annual growth each year since 2011, however, hoteliers are constantly trying to find new ways to gain momentum in their F&B efforts. Whether this is accomplished through more robust marketing plans, implementing new technologies on property, working with local companies, travel influencers, or restructuring their entire F&B program, hoteliers are always looking to improve the guest experience through their F&B services and offerings.