F&B, M&E, Ancillary Revenue

Over the summer, a pink yacht docked off Marassi Marina in Egypt’s North Coast offering on-board beauty services by the Egyptian brand, Beauty 911 had appeared on my Instagram feed. I had no plans of going to Egypt but within minutes of seeing this Instagram reel, my August plans became experiencing the pink yacht with my girlfriends before the summer ended. What I felt in those moments, unfolding a scenario I hadn’t planned, is today’s traveler letting curiosity, preferences, and desire drive every decision. One captivating idea, one scroll-stopping image, can completely rewrite their travel.

As Chief Commercial Officer for Accor’s Premium, Midscale & Economy Division across the Middle East, Africa and Asia Pacific, Kerry Healy oversees some of the most diverse and fast-evolving hospitality markets in the world. In this exclusive interview, she discusses how Accor is harnessing data and AI to deliver hyper-personalised experiences at scale—without losing the human touch. From redefining loyalty beyond points and perks to embedding emotional connection and cultural relevance into every stay, Healy shares how Accor’s vision for hospitality blends innovation with authenticity to create meaningful, lasting relationships with guests.

Santorini possesses one of the most irrefutably incredible landscapes in the world. From its soaring cliffs overlooking the calm azure Aegean Sea to the white, red, and black sand beaches formed by eons of volcanic activity, Thera, the island’s official name in Greek, has become synonymous with the nation’s interpretation of hospitality. It remains a longstanding and foremost destination for luxury romantic escapes and families looking for authentic experiences.

Technology shouldn’t get in the way of hospitality. It should make it effortless. That’s the thinking behind the Mews Summer Release, fittingly named Smooth Operations. It’s designed to create more fluid, connected experiences for both guests and teams, with automation doing the heavy lifting in the background.

Hospitality has always been about balance: creating memorable guest experiences while keeping business performance strong. For years, these were treated as competing priorities. But today, both sides are powered by the same engine: data.

Two years ago, when my book "We Are The Glitch" came out, I wrote something that felt more like a provocation than a prediction. At the time, the idea that platforms like Expedia Group or Booking.com could live inside a conversational interface sounded speculative, even poetic. And yet, this week, with OpenAI announcing native apps within ChatGPT and naming those very brands among the first integrations, that line between vision and reality has vanished.

For Jason D’Agostino, the path to becoming a hospitality revenue leader didn’t start with rate codes or STAR reports – it started in the kitchen.

What does it take to be recognized as the best hotel in the world? With the latest estimates putting it at around 187,000 properties worldwide, winning this distinction is, statistically speaking, more prestigious than the Academy Awards or nearly any other glamorous honor for other industries. While some may think its perfect service and glamorous accommodations, the real answer is soul.

For decades, loyalty in hospitality has been defined by points, perks and predictable upgrades. But what does loyalty actually mean today – and what should it mean in the future?

Every hotelier knows the frustration of hard-to-fill dates, whether they be midweek lulls or seasonal dips. That’s why we’ve built Triptease Date Boost, our new feature that gives you more control over your priority dates and helps you fill more rooms when you need it most.